Resmi, Syarat untuk Dapat Uang dari YouTube Makin Berat (2023)

Kompas.com - 17/01/2018, 19:30 WIB

Resmi, Syarat untuk Dapat Uang dari YouTube Makin Berat (1)

Lihat Foto

Ilustrasi YouTube(Ist)

Penulis Oik Yusuf

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EditorReza Wahyudi

KOMPAS.com - Menjadi YouTuber belakangan dijadikan cita-cita kaum milenial. Iming-iming popularitas dan pemasukan uang dari iklan menjadi dasar cita-cita tersebut.

Namun, impian tersebut harus diraih dengan usaha yang lebih berat. Pasalnya, YouTube mulai memperketat syarat sebuah channel untuk mendapatkan uang dari iklan.

Pengetatan tersebut karena YouTube banyak didera masalah belakangan tahun lalu, mulai dari keberadaan video terorisme, maraknya konten video predator anak hingga kasus Logan Paul yang memancing kontroversi karena menampilkan jenazah korban bunuh diri di Jepang. (Baca juga : YouTube Akhirnya Keluarkan Hukuman untuk YouTuber Logan Paul)

Layanan video sharing itu pun sibuk berbenah. Pekan ini, YouTube resmi mengumumkan bakal memperketat peraturan soal video mana saja yang bisa dimonetisasi dengan menayangkan iklan.

Peraturan YouTube Partner Program (YPP) untuk kanal-kanal berisi video yang menyelipkan iklan diubah. Untuk bisa mendapatkan pendapatan dari iklan, sebuah video kini harus mengumpulkan setidaknya 4.000 jam waktu tonton (watch time) dalam 12 bulan terakhir dan memiliki 1.000 subscriber.

Sebelumnya, YPP hanya mensyaratkan sebuah kanal untuk mengumpulkan 10.000 view sebelum bisa menayangkan iklan. Namun, pihak YouTube merasa aturan lama tersebut ternyata tidak efektif untuk menyaring para "aktor buruk" seperti spammer dan peniru konten.

Syarat baru ini tentu saja membuat para YouTuber pemula harus memutar otak untuk mengumpulkan subscriber sebanyak mungkin dan menghasilkan video dengan view yang cukup banyak.

"Standar yang lebih tinggi ini bisa bantu mencegah monetisasi video yang tak pantas, yang bisa merugikan pendapatan untuk semua orang," sebut Chief Product Officer YouTube Neal Mohan dan Chief Business Officer Robert Kyncl dalam sebuah posting blog.

Aturan baru tersebut juga berlaku ke belakang mulai 20 hari mendatang. Artinya, tanpa kecuali, semua kanal baru dan lama di YouTube yang belum mencapai 4.000 jam watch time dan 1.000 subscriber selama setahun ke belakang bakal tak bisa menayangkan iklan.

Sejumlah YouTuber atau channel YouTube yang belum memenuhi syarat tersebut melaporkan sudah mendapat e-mail yang berisi informasi penghentian monetisasi sampai syarat-syarat yang ditentukan tercapai.

Sebagaimana dirangkum KompasTekno dari Variety, Rabu (17/1/2018), YouTube mengklaim bahwa perubahan syarat monetisasi itu seharusnya tidak banyak mempengaruhi para kreator yang memperoleh penghidupan dari layanannya.

Menurut YouTube, sebanyak 99 persen kreator yang terdampak peraturan baru tersebut memiliki penghasilan kurang dari 100 dollar AS per tahun dari kanalnya. Sementara, kreator yang tetap bisa menayangkan iklan lewat YPP mewakil 95 persen dari jangkauan pengiklan secara keseluruhan.

Halaman Selanjutnya

Dikurasi manualSelain merombak syarat YPP,…

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Sumber Variety

Tag

  • video
  • YouTube
  • iklan
Lihat Tekno Selengkapnya
  • 4 Sumber Pendapatan YouTuber Selain dari AdSense
  • 10 YouTuber dengan Penghasilan Tertinggi 2017
  • Ini Dia, Enam YouTuber Indonesia yang Punya 1 Juta Subscriber
  • Cerita Ryan, Bocah 6 Tahun yang Jadi Miliarder Berkat YouTube

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' + item.method.toUpperCase()); } else { var sourceDiv = createElement('div', null, null, [cssClasses.source], resultObj.engine['type']); } var textWrapper = createElement('div', null, null, [cssClasses.text_wrapper]); textWrapper.appendChild(categoryDiv); textWrapper.appendChild(titleDiv); textWrapper.appendChild(sourceDiv); recItemWrapper.appendChild(imgWrapper); recItemWrapper.appendChild(textWrapper); recItemWrapperA.appendChild(recItemWrapper); recItem.appendChild(recItemWrapperA); widgetWrapper.appendChild(recItem); // hook up the click handler for this item // recItem.onclick = handleClick.bind(null, jxRecHelper, item.url + tracker_params, index); recItemWrapperA.onclick = handleClick.bind(null, jxRecHelper, item.url + tracker_params, index); }); } var endDate = new Date(); var loadtime = (endDate.getTime() - startDate.getTime()); trackEventGa('AIML Article Recommendation', 'Content Loaded', 'algsrc='+algsrc+',site=TEKNO,device=desktop,loadtime=' + loadtime) let domain = window.location.hostname; if(domain=='www.kompas.com'){ var url=window.location.href.split("/"); domain=url[2]+'/'+url[3] } let user_subs_type = "Gues"; let subs_type = ""; let is_lgn = 0; let engine = algsrc; if(getCookie('kmps_usrid')){is_lgn=1}; let time_load = loadtime; trackMixpanel(domain, user_subs_type, subs_type, is_lgn, 'success', time_load, engine); resolve(); /*** * JXRECSDK NOTES 3 of 5 - * pass all the info about the items to the rec helper * each one is an object: ALL MANDATORY * div * id * pos */ jxRecHelper.items(widgetItemArr); /*** * JXRECSDK NOTES 4 of 5 - * Call the ready() of the helper object when the recommendation * results have been populated to the widget * (This will register the action=ready event) */ if (resultObj.engine['type'] == 'api-1') { jxRecHelper.ready(resultObj.options.algo + ":" + resultObj.options.version); } else { jxRecHelper.ready(resultObj.engine['type']); } } else { jxRecHelper.error(204); console.error("Error: no recommendation items"); return; } } catch (err) { jxRecHelper.error(901); console.log(err.stack); let domain = window.location.hostname; if(domain=='www.kompas.com'){ var url=window.location.href.split("/"); domain=url[2]+'/'+url[3] } let user_subs_type = "Gues"; let subs_type = "" let is_lgn = 0; let engine = algsrc; if(getCookie('kmps_usrid')){is_lgn=1}; let endDate = new Date(); let time_load = (endDate.getTime() - startDate.getTime()); trackMixpanel(domain, user_subs_type, subs_type, is_lgn, 'fail', time_load, engine); } }); } const _jxRecSdkURL = 'https://scripts.jixie.media/jxrecsdk.1.0.min.js'; var startDate = new Date(); class OneWidget { constructor() { //this is also the one we will pass to the JX rec helper object when //we instantiate it: //In this implementation most of these come from the options obj //on the publisher page. this._options = { accountid: '9262bf2590d558736cac4fff7978fcb1', pageurl: 'https://tekno.kompas.com/read/2018/01/17/19303157/resmi-syarat-untuk-dapat-uang-dari-youtube-makin-berat', widget_id: '1000183-6xWeiWZFIM', type: 'pages', container: 'rekomendasi-konten-pilihan-untukmu-aiml', keywords: content_tags, title: title, customid: "7", count: 14, }; this._containerId = this._options.container; this._container = document.getElementById(this._containerId); this._engines = [{"url":"https:\/\/recommendation.jixie.media\/v1\/recommendation","method":"GET","pageurl":"https:\/\/tekno.kompas.com\/read\/2018\/01\/17\/19303157\/resmi-syarat-untuk-dapat-uang-dari-youtube-makin-berat","system":"jx","type":"api-1","tracker_params":"?source=widgetML","tracker_algsrc":"V","count":14,"page_status":"read","excludeitemids":"2018011719303157"}]; } kickOff() { startDate = new Date(); const rand = Math.floor(Math.random() * 1000); /*const randSystem = Math.floor(Math.random() * 3); this._engine = this._engines[randSystem] if (location.hostname.indexOf('lestari') != -1) { this._engine = this._engines[1] }*/ this._engine = this._engines[0]; this._options.system = this._engine['system'] trackEventGa('AIML Article Recommendation', 'Widget load', 'algsrc=' + this._engine['tracker_algsrc'] + ',site=TEKNO,device=desktop') let promJXSDK = fetchJSFileP(_jxRecSdkURL); let thisObj = this; // first we wait on the JX REC SDK to be loaded and initialized let recHelperObj = null; let recResults = null; promJXSDK .then(function() { /*** * JXRECSDK NOTES 1 of 5 - INSTANTIATION OF A JX REC HELPER OBJECT * Call this AFTER JX REC SDK is loaded but BEFORE you call your REC * backend. * * param: MANDATORY options object * options object must at a minimal have * accountid: get from jixie * widgetid: get from jixie * container: DIV ID of the destination div to house the widget * (for jixie widget this is just the options object passed from the page) * * (This will also register the action=load event) */ recHelperObj = jxRecMgr.createJxRecHelper(thisObj._options); let basicInfo = thisObj._options; basicInfo.engine = thisObj._engine if (basicInfo.engine.type == 'api-1') { var options = { count: basicInfo['count'], adpositions: "", keywords: basicInfo['keywords'], title: basicInfo['title'], date_published: "2018-01-17", pagecategory: "TEKNO", algo: "mixed" }; if(getCookie('kmps_usrid')){ var kg = { pagetype:basicInfo.engine.page_status, uid:getCookie('kmps_usrid'), ukid:getCookie('kmp_uid') } if(basicInfo.engine.page_status=='read'){ kg['excludeitemids'] = basicInfo.engine.excludeitemids; } options['additional'] = { kg:kg }; } return recHelperObj.getJxRecommendations(options); } else { return fetchRecommendationsP(basicInfo, recHelperObj.getJxUserInfo()); } }) .then(function(resp) { if (thisObj._engine.type == 'api-3') { recResults = new Object recResults.items = resp.docs.result; } else { recResults = resp; } recResults.engine = thisObj._engine; if (!resp || !recResults.items || recResults.items.length == 0) { /*** * JXRECSDK NOTES 2 of 5 - * Call the error() function on the recHelper when either an error * has occured in the fetching or there are no recommended items * * (This will register the action=error event) */ recHelperObj.error(204); throw "no recommendation results"; } }) .then(function() { // everything is ready (recommendation results, css): document.getElementById("rekomendasi-konten-pilihan-untukmu-aiml").classList.remove("-loading"); document.querySelector('.wSpec-list').remove(); createDisplay(rand, thisObj._container, recResults, recHelperObj) .then(function() { toggleDropdown(); //observe lozad // lozad('.lozad', { // load: function(el) { // el.src = el.dataset.src; // el.onload = function() { // el.classList.add('fade') // } // } // }).observe() }) }) .catch(function(error) { console.log(`Unable to create recommendations widget ${error.stack} ${error.message}`); }); } } var limit_gtm_ready = 1; function check_gtm_ready() { if ('ga' in window) { // create a new instance of our widget based on the options const newW = new OneWidget(); newW.kickOff(); } else { const timeout_gtm_ready = setTimeout(check_gtm_ready, 500) limit_gtm_ready += 1; if (limit_gtm_ready > 10) { clearTimeout(timeout_gtm_ready); const newW = new OneWidget(); newW.kickOff(); } } } check_gtm_ready() document.querySelector('.wSpec-secret').addEventListener('click', function(e) { e.preventDefault(); let wSl = document.querySelectorAll('.wSpec-source'); if (wSl.length > 0) { for (let i = 0; i < wSl.length; i++) { wSl[i].classList.toggle('show') } } }) function trackEventGa(category, action, label) { if ("ga" in window) { ga(function() { tracker = ga.getAll()[0]; if (tracker) { tracker.send("event", category, action, label); console.log('track event ', category, action, label) } }) } } function trackMixpanel(domain, user_subs_type, subs_type, is_lgn, is_load, time_load, engine){ // if(domain.indexOf("katanetizen") != -1){ // console.log("sini", domain, user_subs_type, subs_type, is_lgn, is_load, time_load, engine); // mixpanel.track('AIML Widget Loaded', { // 'Page Type': 'Read', // 'Page Domain': domain, // 'Page Subscription Type': subs_type, // 'Login Status': is_lgn, // 'Load Status': is_load, // 'Load Time': time_load, // 'Engine': engine, // 'Widget Type': 'Article', // }); mixpanel.track('aiml_content_loaded', { 'Page Type': '', 'Page Domain': 'Kompas.com', 'User Type': user_subs_type, 'Page Subscription Type': subs_type, 'Log In Status': is_lgn, 'Load Status': is_load, 'Load Time': time_load, 'Engine': engine, 'Widget Type': 'Article', }); console.log('track mix panel', 'AIML Widget Loaded', 'Read') let kmp_nm = getCookie('kmp_nm'); if(kmp_nm){ distinct_id = mixpanel.get_distinct_id(); mixpanel.identify(distinct_id); mixpanel.people.set({ '$name': atob(kmp_nm), 'Subscription Type': subs_type, }); console.log('track mix panel people', 'AIML Widget Loaded', 'Read') } // } } function formBody(obj) { let formBody = []; for (var property in obj) { let encodedKey = encodeURIComponent(property); let encodedValue = encodeURIComponent(obj[property]); formBody.push(encodedKey + "=" + encodedValue); } return formBody.join("&"); } function getCookie(name) { var name = name + '='; var cookies = decodeURIComponent(document.cookie).split(';'); for (var i = 0; i < cookies.length; i++) { var c = cookies[i]; while (c.charAt(0) == ' ') { c = c.substring(1); } if (c.indexOf(name) == 0) { return c.substring(name.length, c.length); } } } function get_guid(url) { let arrayUrl = url.split('/'); let readPath = arrayUrl.indexOf('read'); if (arrayUrl[readPath + 1] == 'xml') { readPath += 1; } let year = arrayUrl[readPath + 1]; let month = arrayUrl[readPath + 2]; let date = arrayUrl[readPath + 3]; let id = arrayUrl[readPath + 4]; let guid = `.xml.${year}.${month}.${date}.${id}`; return guid; } function toggleDropdown() { let tdd = document.querySelectorAll('[data-dropdown]') if (!!tdd) { tdd.forEach((el) => { el.addEventListener('click', function() { el.parentElement.classList.toggle('-active') let saved = el.parentElement.getAttribute('data-saved') let kmps_usrid = getCookie('kmps_usrid'); if (kmps_usrid && !saved && el.parentElement.classList.contains('-active')) { let url = el.parentElement.getAttribute('data-url'); let guid = get_guid(url); check_bookmark( kmps_usrid, guid ).then(function(resp) { if (resp.hasOwnProperty('total_data')) { if (resp.total_data > 0) { el.parentElement.querySelector('.buttonBookmark').classList.add('-active'); el.parentElement.querySelector('.buttonBookmark').innerHTML = 'Hapus dari tersimpan'; el.parentElement.setAttribute('data-saved', 'true'); } else { el.parentElement.setAttribute('data-saved', 'false'); } } }) } }) document.addEventListener("click", function(e) { // console.log(e.target) if (el.contains(e.target)) { // console.log(tdd) } else { el.parentElement.classList.remove('-active') } }); }); } } function check_bookmark(kmps_usrid, guid) { let url = `https://api.kompas.com/2021/reaction/bookmark/list?kmps_usrid=${kmps_usrid}&guid=${guid}`; return new Promise(function(resolve, reject) { var xmlhttp = new XMLHttpRequest(); xmlhttp.onreadystatechange = function() { if (this.readyState == 4 && this.status == 200) { resolve(JSON.parse(this.responseText)) } }; xmlhttp.open("GET", url, true); xmlhttp.send(); }); } function do_bookmark(pageurl, pos, userFeedback) { const wSpecItem = document.querySelector(`.wSpec-item[data-index="${pos}"]`); const btnBookmark = wSpecItem.querySelector('.buttonBookmark'); const kmps_usrid = getCookie('kmps_usrid'); const guid = get_guid(pageurl); if (kmps_usrid) { if (btnBookmark.classList.contains('-active')) { set_unbookmark({ guid: guid, kmps_usrid: kmps_usrid, type: 'article' }).then(function(resp) { btnBookmark.classList.remove('-active'); btnBookmark.innerHTML = 'Simpan artikel'; reactionToast('Artikel berhasil dihapus dari list yang disimpan'); userFeedback.event('un-save'); }).catch(function(resp) { // message: "Data doesn't exists" if (resp.hasOwnProperty('message') && resp.message.includes('exist')) { btnBookmark.classList.remove('-active'); btnBookmark.innerHTML = 'Simpan artikel'; reactionToast('Artikel berhasil dihapus dari list yang disimpan'); } }) } else { const user_bookmark_url = "https://activity.kompas.com/saved?order=desc"; set_bookmark({ guid: guid, kmps_usrid: kmps_usrid, type: 'article', publisher: 'kompas', platform: 'desktop' }).then(function(resp) { btnBookmark.classList.add('-active'); btnBookmark.innerHTML = 'Hapus dari tersimpan'; reactionToast('Artikel berhasil disimpan', user_bookmark_url); userFeedback.event('save'); }).catch(function(resp) { // message: "Data already exist" if (resp.hasOwnProperty('message') && resp.message.includes('exist')) { btnBookmark.classList.add('-active'); btnBookmark.innerHTML = 'Hapus dari tersimpan'; reactionToast('Artikel berhasil disimpan', user_bookmark_url); } }) } } else { const login_url = "https://account.kompas.com/login/a29tcGFz/" + btoa(window.location.href); window.location.href = login_url; } } function set_bookmark(data) { const url = "https://api.kompas.com/2021/reaction/bookmark/add"; return new Promise(function(resolve, reject) { const xmlhttp = new XMLHttpRequest(); xmlhttp.onreadystatechange = function() { if (this.readyState == 4 && this.status == 201) { resolve(JSON.parse(this.responseText)); } else if (this.readyState == 4 && this.status == 400) { reject(JSON.parse(this.responseText)); } }; xmlhttp.open("POST", url, true); xmlhttp.setRequestHeader("Content-Type", "application/x-www-form-urlencoded;charset=UTF-8"); xmlhttp.send(formBody(data)); }); } function set_unbookmark(data) { const url = "https://api.kompas.com/2021/reaction/bookmark/delete"; return new Promise(function(resolve, reject) { const xmlhttp = new XMLHttpRequest(); xmlhttp.onreadystatechange = function() { if (this.readyState == 4 && this.status == 200) { resolve(JSON.parse(this.responseText)); } else if (this.readyState == 4 && this.status == 400) { reject(JSON.parse(this.responseText)); } }; xmlhttp.open("POST", url, true); xmlhttp.setRequestHeader("Content-Type", "application/x-www-form-urlencoded;charset=UTF-8"); xmlhttp.send(formBody(data)); }); } class UserFeedback { constructor(engine, pageurl, jxRecHelper, pos) { this.engine = engine; this.pageurl = pageurl; this.jxRecHelper = jxRecHelper; this.pos = pos; } event(feedback) { if (this.engine == 'C') { const xmlhttp = new XMLHttpRequest(); let params = { domain: 'kompas.com', ce_userid: getCookie('kmps_usrid'), ce_sessionid: getCookie('ukid'), ce_pageurl: this.pageurl, engine: 'C', ce_feedback: feedback } xmlhttp.open("GET", 'https://apis.kgdata.dev/v1/aiml/feedback-widgetml' + formatParams(params)); xmlhttp.send(); } else if (this.engine == 'V') { if (feedback == 'share') { this.jxRecHelper.shared(this.pos); } else if (feedback == 'save') { this.jxRecHelper.bookmarked(this.pos); } else if (feedback == 'not-interested') { this.jxRecHelper.hidden(this.pos); } else if (feedback == 'un-not-interested') { this.jxRecHelper.unhidden(this.pos); } } } } function formatParams(params) { return "?" + Object .keys(params) .map(function(key) { return key + "=" + encodeURIComponent(params[key]) }) .join("&") }

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